St.Clair Bear, Born Sergio Davis, has had a personal relationship with music ever since his early childhood. The 
variety of genres that gained popularity in the 1980s, caught his ear.  The growing popularity of hip-hop would strike a younger Bear's attention. He begin writing poetry in elementary school. His early years would be clouded by street life. St. Clair Bear would eventually land  himself in prison, and while it was one of the darker moments, he used the spare time to find the light within his life. It was during his sentence that St. Clair Bear used his vision to create. Upon his release, he would focus on learning more about  business. Inspired by artist like Tupac, Nas, and Jay Z,  just to name a few. Born with a poetic gift you can witness a man with many styles. The Cleveland Up brand has reached millions of people on social media alongside his other business ventures.